The Bearded Bastard was founded by Jeremiah Newton, “The Bearded Bastard” himself, in 2011 when he started making Woodsman Mustache Wax out of his Austin studio. Originally formulated to tame his trademark handlebar mustache, his friends in Austin begged him to sell the wax so they could tame their own ‘staches. With a bag full of product strapped to his back, he rode his motorcycle around town introducing barbershops to his soon to be signature scented products: Woodsman Beard Oil and Woodsman Mustache Wax.
Word soon got out about the wax’s impeccable hold and the oil’s natural cedar scent. By 2013 Men’s Journal, GQ, and Esquire were clamouring to publish about his products as the best in beard grooming and the cult status spread around the world.
The Bearded Bastard is passionate about crafting unique and adventurous scents and expertly pushing product categories forward to create the best grooming experience possible. All of their products are handmade in Austin, TX from the highest quality ingredients. Expertly crafted and hand mixed, they work hard to track down the finest original ingredients for their products — often from some of the most exotic locales on Earth. Every scent is formulated in house with an emotion or memory in mind and every bottle is wrapped in their signature real wood label with care before leaving their facility.